The inventors of the umaZooma bring the idea of „transportation by bike“ to a whole new level: ANYWHERE.berlin features a cargo-bike with fat tires and an unprecedented amount of solar help to get you wherever you want to go, whatever you need to do.
A huge planet shows over forty different scenarios for using this bike, literally anywhere. The drawing should not only inform on use-cases and features, but also convey a positive, unconventional attitude, attractive to an open-minded target audience. Additional cartoons illustrate the vision behind the product. The visualization is used for the website, PR, flyers and – printed on a huge canvas – decoration of the workshop.